{"id":16204,"date":"2024-01-26T08:41:18","date_gmt":"2024-01-26T08:41:18","guid":{"rendered":"https:\/\/wooshpay.com\/?p=16204"},"modified":"2024-01-26T08:41:20","modified_gmt":"2024-01-26T08:41:20","slug":"avoid-these-4-mistakes-in-subscription-management-to-reduce-churn","status":"publish","type":"post","link":"https:\/\/wooshpay.com\/ja\/resources\/%e7%9f%a5%e8%ad%98\/online-payments\/2024\/01\/26\/avoid-these-4-mistakes-in-subscription-management-to-reduce-churn\/","title":{"rendered":"\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u7ba1\u7406\u306b\u304a\u3051\u308b4\u3064\u306e\u9593\u9055\u3044\u3092\u907f\u3051\u3001\u89e3\u7d04\u3092\u6e1b\u3089\u3059"},"content":{"rendered":"<p><img decoding=\"async\" style=\"display: block; margin: 0 auto;\" src=\"https:\/\/wooshpay-official-img.oss-accelerate.aliyuncs.com\/wp-content\/uploads\/2024\/01\/2024-01-26-07-19-56.png?x-oss-process=style\/webp\" 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href=\"https:\/\/en.wikipedia.org\/wiki\/Subscription_business_model\">\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3<\/a>\u306f\u3001\u3055\u307e\u3056\u307e\u306a\u696d\u7a2e\u306e\u30d3\u30b8\u30cd\u30b9\u306b\u3068\u3063\u3066\u975e\u5e38\u306b\u91cd\u8981\u306a\u610f\u5473\u3092\u6301\u3064\u3088\u3046\u306b\u306a\u3063\u305f\u3002\u3057\u304b\u3057\u3001\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u306b\u3088\u308b\u4e88\u6e2c\u53ef\u80fd\u306a\u53ce\u5165\u306e\u5b89\u5b9a\u3057\u305f\u6d41\u308c\u3068\u3044\u3046\u9b45\u529b\u304c\u3042\u308b\u4e00\u65b9\u3067\u3001\u5065\u5168\u306a\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u7387\u3092\u7dad\u6301\u3059\u308b\u3053\u3068\u306f\u5927\u304d\u306a\u8ab2\u984c\u3068\u306a\u3063\u3066\u3044\u308b\u3002\u3053\u308c\u306f\u3001\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u306e\u89e3\u7d04\u3068\u3057\u3066\u77e5\u3089\u308c\u308b\u73fe\u8c61\u306b\u3088\u308b\u3082\u306e\u3067\u3001\u5b9a\u671f\u53ce\u5165\u3092\u67af\u6e07\u3055\u305b\u3001\u6210\u9577\u3092\u9813\u632b\u3055\u305b\u308b\u53ef\u80fd\u6027\u306e\u3042\u308b\u8ab2\u984c\u3067\u3059\u3002\u3057\u304b\u3057\u3001\u89e3\u7d04\u306e\u4e00\u822c\u7684\u306a\u539f\u56e0\u3092\u7406\u89e3\u3057\u3001\u305d\u308c\u306b\u5bfe\u51e6\u3059\u308b\u6226\u7565\u3092\u63a1\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u4f01\u696d\u306f\u5b9a\u671f\u8cfc\u8aad\u306e\u89e3\u7d04\u3092\u6e1b\u3089\u3057\u3001\u6301\u7d9a\u53ef\u80fd\u306a\u6210\u9577\u3078\u306e\u9053\u3092\u958b\u304f\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<h2>\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u89e3\u7d04\u306e\u7406\u89e3<\/h2>\n<h3>\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u89e3\u7d04\u306e\u5b9a\u7fa9\u3068\u4f01\u696d\u306b\u3068\u3063\u3066\u306e\u8ab2\u984c<\/h3>\n<p>\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u30fb\u30c1\u30e3\u30fc\u30f3\u3068\u306f\u3001\u9867\u5ba2\u304c\u4e00\u5b9a\u671f\u9593\u5185\u306b\u30b5\u30fc\u30d3\u30b9\u306e\u5229\u7528\u3092\u505c\u6b62\u3059\u308b\u7387\u3092\u6307\u3059\u3002\u89e3\u7d04\u7387\u304c\u9ad8\u304f\u306a\u308b\u3068\u6709\u6599\u9867\u5ba2\u6570\u304c\u6e1b\u5c11\u3057\u3001\u6700\u7d42\u7684\u306b\u53ce\u76ca\u306b\u5f71\u97ff\u3059\u308b\u305f\u3081\u3001\u4f01\u696d\u306b\u3068\u3063\u3066\u5927\u304d\u306a\u8ab2\u984c\u3068\u306a\u308b\u3002<\/p>\n<h3>\u9ad8\u3044\u89e3\u7d04\u7387\u304c\u30d3\u30b8\u30cd\u30b9\u3068\u53ce\u76ca\u6027\u306b\u4e0e\u3048\u308b\u5f71\u97ff<\/h3>\n<p>\u89e3\u7d04\u7387\u304c\u4e0a\u6607\u3057\u59cb\u3081\u308b\u3068\u30012\u3064\u306e\u610f\u5473\u3067\u53ce\u76ca\u6027\u306b\u76f4\u63a5\u6253\u6483\u3092\u4e0e\u3048\u308b\u3002\u7b2c\u4e00\u306b\u3001\u9867\u5ba2\u306e\u55aa\u5931\u306f\u53ce\u76ca\u306e\u55aa\u5931\u306b\u3064\u306a\u304c\u308a\u3001\u53ce\u76ca\u6027\u3092\u76f4\u63a5\u7684\u306b\u60aa\u5316\u3055\u305b\u308b\u3002\u7b2c\u4e8c\u306b\u3001\u89e3\u7d04\u3057\u305f\u9867\u5ba2\u306e\u4ee3\u308f\u308a\u306b\u65b0\u898f\u9867\u5ba2\u3092\u7372\u5f97\u3059\u308b\u306b\u306f\u30b3\u30b9\u30c8\u304c\u304b\u304b\u308b\u305f\u3081\u3001\u5229\u76ca\u7387\u304c\u3055\u3089\u306b\u60aa\u5316\u3059\u308b\u3002\u7279\u306b\u3001\u89e3\u7d04\u7387\u304c\u9867\u5ba2\u7372\u5f97\u7387\u3092\u4e0a\u56de\u308b\u5834\u5408\u3001\u8ca1\u52d9\u7684\u306a\u5f71\u97ff\u306f\u6df1\u523b\u306a\u3082\u306e\u3068\u306a\u308b\u3002<\/p>\n<h3>\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u89e3\u7d04\u306e\u4e00\u822c\u7684\u306a\u7406\u7531<\/h3>\n<p>\u5404\u4f01\u696d\u304c\u72ec\u81ea\u306e\u89e3\u7d04\u8981\u56e0\u306b\u76f4\u9762\u3059\u308b\u53ef\u80fd\u6027\u306f\u3042\u308b\u304c\u3001\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u306e\u89e3\u7d04\u3092\u652f\u3048\u308b\u4e00\u822c\u7684\u306a\u7406\u7531\u306b\u306f\u3001\u4e0d\u5341\u5206\u306a\u30b5\u30fc\u30d3\u30b9\u54c1\u8cea\u3084\u8ca7\u5f31\u3055\u304c\u542b\u307e\u308c\u308b\u3002 <a href=\"https:\/\/en.wikipedia.org\/wiki\/User_experience\">\u30e6\u30fc\u30b6\u30fc\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9<\/a>.\u591a\u304f\u306e\u5834\u5408\u3001\u52a0\u5165\u8005\u304c\u89e3\u7d04\u3059\u308b\u306e\u306f\u3001\u652f\u6255\u3063\u3066\u3044\u308b\u30b5\u30fc\u30d3\u30b9\u304c\u671f\u5f85\u306b\u305d\u3050\u308f\u306a\u3044\u304b\u3089\u3067\u3042\u308b\u3002 <a href=\"https:\/\/en.wikipedia.org\/wiki\/User_interface\">\u30e6\u30fc\u30b6\u30fc\u30a4\u30f3\u30bf\u30fc\u30d5\u30a7\u30fc\u30b9<\/a>.\u5f93\u3063\u3066\u3001\u30b5\u30fc\u30d3\u30b9\u54c1\u8cea\u3068\u30e6\u30fc\u30b6\u30fc\u30fb\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\u306b\u6ce8\u610f\u3092\u6255\u3046\u3053\u3068\u304c\u3001\u5b9a\u671f\u8cfc\u5165\u306e\u89e3\u7d04\u3092\u7ba1\u7406\u3057\u3001\u6e1b\u5c11\u3055\u305b\u308b\u305f\u3081\u306e\u91cd\u8981\u306a\u8981\u56e0\u3068\u3057\u3066\u6d6e\u304b\u3073\u4e0a\u304c\u3063\u3066\u304f\u308b\u3002<\/p>\n<h2>\u89e3\u7d04\u306e\u6e1b\u5c11\u306b\u304a\u3051\u308b\u652f\u6255\u7763\u4fc3\u306e\u5f79\u5272<\/h2>\n<p>\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u30d3\u30b8\u30cd\u30b9\u30e2\u30c7\u30eb\u3067\u306f\u3001\u52a0\u5165\u8005\u306e\u7d99\u7d9a\u6027\u3092\u7dad\u6301\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3042\u308b\u3002\u3053\u306e\u7d99\u7d9a\u6027\u3092\u963b\u5bb3\u3059\u308b\u5927\u304d\u306a\u8981\u56e0\u306e1\u3064\u304c\u652f\u6255\u3044\u306e\u6ede\u308a\u3067\u3042\u308a\u3001\u591a\u304f\u306e\u5834\u5408\u3001\u4e0d\u672c\u610f\u306a\u5b9a\u671f\u8cfc\u5165\u306e\u89e3\u7d04\u3068\u547c\u3070\u308c\u308b\u4e8b\u614b\u306b\u81f3\u308a\u307e\u3059\u3002\u6b21\u306e\u6570\u30bb\u30af\u30b7\u30e7\u30f3\u3067\u306f <a href=\"https:\/\/en.wikipedia.org\/wiki\/QuickBooks\">\u652f\u6255\u7763\u4fc3<\/a> \u3053\u306e\u89e3\u7d04\u73fe\u8c61\u3092\u6e1b\u3089\u3059\u305f\u3081\u306b\u3002<\/p>\n<h3>\u672a\u6255\u3044\u306b\u3088\u308b\u5b9a\u671f\u8cfc\u8aad\u306e\u89e3\u7d04\u304c\u3044\u304b\u306b\u591a\u3044\u304b<\/h3>\n<p>\u89e3\u7d04\u306f\u901a\u5e38\u3001\u81ea\u767a\u7684\u306a\u3082\u306e\u3068\u975e\u81ea\u767a\u7684\u306a\u3082\u306e\u304c\u3042\u308b\u3002\u81ea\u4e3b\u7684\u306a\u89e3\u7d04\u306f\u3001\u52a0\u5165\u8005\u304c\u610f\u8b58\u7684\u306b\u30b5\u30fc\u30d3\u30b9\u306e\u4e2d\u6b62\u3092\u6c7a\u3081\u305f\u5834\u5408\u306b\u767a\u751f\u3059\u308b\u3002\u4e00\u65b9\u3001\u975e\u81ea\u767a\u7684\u306a\u89e3\u7d04\u306f\u3001\u652f\u6255\u3044\u306e\u4e0d\u5c65\u884c\u3084\u30af\u30ec\u30b8\u30c3\u30c8\u30ab\u30fc\u30c9\u6c7a\u6e08\u306e\u62d2\u5426\u306a\u3069\u306e\u554f\u984c\u304c\u539f\u56e0\u3067\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u304c\u5931\u52b9\u3057\u305f\u5834\u5408\u306b\u767a\u751f\u3059\u308b\u3002<\/p>\n<p>\u652f\u6255\u3044\u6f0f\u308c\u306f\u4e00\u822c\u7684\u306b\u610f\u56f3\u7684\u3067\u306f\u306a\u304f\u3001\u8cc7\u91d1\u4e0d\u8db3\u3084\u30af\u30ec\u30b8\u30c3\u30c8\u9650\u5ea6\u984d\u9055\u53cd\u304c\u539f\u56e0\u3067\u767a\u751f\u3059\u308b\u3053\u3068\u304c\u591a\u3044\u3002\u3057\u304b\u3057\u3001\u539f\u56e0\u304c\u4f55\u3067\u3042\u308c\u3001\u8cfc\u8aad\u8005\u3092\u5931\u3046\u3068\u3044\u3046\u7d50\u679c\u306f\u540c\u3058\u3067\u3059\u3002\u305d\u3053\u3067\u3001\u652f\u6255\u7763\u4fc3\u304c\u8cfc\u8aad\u8005\u306e\u6e1b\u5c11\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002<b style=\"color: blue;\"> \u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3 <\/b>\u89e3\u7d04\u7387\u3002<\/p>\n<h3>\u30bf\u30a4\u30e0\u30ea\u30fc\u3067\u52b9\u679c\u7684\u306a\u652f\u6255\u7763\u4fc3\u306e\u91cd\u8981\u6027<\/h3>\n<p>\u30aa\u30f3\u30e9\u30a4\u30f3\u8cfc\u8aad\u306b\u95a2\u3057\u3066\u306f\u3001\u30bf\u30a4\u30e0\u30ea\u30fc\u3067\u52b9\u679c\u7684\u306a\u652f\u6255\u7763\u4fc3\u304c\u5927\u304d\u306a\u9055\u3044\u3092\u751f\u307f\u307e\u3059\u3002\u3053\u308c\u3089\u306e\u30ea\u30de\u30a4\u30f3\u30c0\u30fc\u306f\u3001\u8cfc\u8aad\u8005\u304c\u652f\u6255\u3044\u60c5\u5831\u3092\u66f4\u65b0\u3057\u305f\u308a\u3001\u6307\u5b9a\u3055\u308c\u305f\u671f\u65e5\u307e\u3067\u306b\u5341\u5206\u306a\u8cc7\u91d1\u3092\u78ba\u4fdd\u3057\u305f\u308a\u3059\u308b\u3088\u3046\u4fc3\u3059\u5f79\u5272\u3092\u679c\u305f\u3057\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u652f\u6255\u3044\u6f0f\u308c\u304c\u5927\u5e45\u306b\u6e1b\u5c11\u3057\u3001\u4e0d\u672c\u610f\u306a\u5b9a\u671f\u8cfc\u8aad\u306e\u89e3\u7d04\u304c\u6e1b\u5c11\u3057\u307e\u3059\u3002<\/p>\n<p>\u3055\u3089\u306b\u3001\u52b9\u679c\u7684\u306a\u652f\u6255\u7763\u4fc3\u306f\u3001\u52a0\u5165\u7387\u3092\u7dad\u6301\u3059\u308b\u3060\u3051\u3067\u306a\u304f\u3001\u9867\u5ba2\u3068\u306e\u95a2\u4fc2\u3092\u5f37\u5316\u3057\u307e\u3059\u3002\u8cfc\u8aad\u8005\u304c\u30b5\u30fc\u30d3\u30b9\u3092\u5229\u7528\u3059\u308b\u3068\u6c7a\u3081\u305f\u3053\u3068\u3092\u8a55\u4fa1\u3057\u3001\u305d\u306e\u7d99\u7d9a\u5229\u7528\u306b\u6295\u8cc7\u3057\u3066\u3044\u308b\u3068\u3044\u3046\u30e1\u30c3\u30bb\u30fc\u30b8\u3092\u9001\u308b\u306e\u3067\u3059\u3002<\/p>\n<h3>\u8cfc\u8aad\u66f4\u65b0\u3092\u5411\u4e0a\u3055\u305b\u308b\u652f\u6255\u3044\u30ea\u30de\u30a4\u30f3\u30c0\u30fc\u8a2d\u5b9a\u306e\u30d9\u30b9\u30c8\u30d7\u30e9\u30af\u30c6\u30a3\u30b9<\/h3>\n<p>\u652f\u6255\u7763\u4fc3\u3092\u52b9\u679c\u7684\u306b\u6d3b\u7528\u3059\u308b\u306b\u306f\u3001\u30d9\u30b9\u30c8\u30d7\u30e9\u30af\u30c6\u30a3\u30b9\u3092\u7406\u89e3\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002\u307e\u305a\u3001\u7763\u4fc3\u3092\u30bf\u30a4\u30e0\u30ea\u30fc\u306b\u884c\u3046\u3053\u3068\u304b\u3089\u59cb\u3081\u307e\u3057\u3087\u3046\u3002\u652f\u6255\u671f\u65e5\u306e\u6570\u65e5\u524d\u306b\u6700\u521d\u306e\u30ea\u30de\u30a4\u30f3\u30c0\u30fc\u3092\u9001\u4fe1\u3057\u3001\u652f\u6255\u671f\u65e5\u306b\u30d5\u30a9\u30ed\u30fc\u30a2\u30c3\u30d7\u3092\u884c\u3044\u3001\u305d\u308c\u3067\u3082\u672a\u6255\u3044\u3067\u3042\u308c\u3070\u6570\u65e5\u5f8c\u306b\u9001\u4fe1\u3059\u308b\u306e\u304c\u7406\u60f3\u7684\u3067\u3059\u3002<\/p>\n<p>\u652f\u6255\u671f\u65e5\u3001\u91d1\u984d\u3001\u652f\u6255\u65b9\u6cd5\u3092\u660e\u78ba\u306b\u3057\u3001\u7c21\u6f54\u306a\u30e1\u30c3\u30bb\u30fc\u30b8\u306b\u3057\u307e\u3057\u3087\u3046\u3002\u91cd\u8981\u306a\u306e\u306f\u3001\u4f01\u696d\u7528\u8a9e\u3067\u306f\u306a\u304f\u3001\u4eba\u9593\u7684\u306a\u8a00\u8449\u3092\u4f7f\u3046\u3053\u3068\u3067\u3059\u3002\u6700\u5f8c\u306b\u3001\u30ea\u30de\u30a4\u30f3\u30c0\u30fc\u306b\u652f\u6255\u3044\u30dd\u30fc\u30bf\u30eb\u3078\u306e\u30c0\u30a4\u30ec\u30af\u30c8\u30ea\u30f3\u30af\u3092\u7d44\u307f\u8fbc\u3080\u3053\u3068\u3067\u3001\u8cfc\u8aad\u8005\u304c\u30ea\u30de\u30a4\u30f3\u30c0\u30fc\u306b\u7c21\u5358\u306b\u30a2\u30af\u30bb\u30b9\u3067\u304d\u308b\u3088\u3046\u306b\u3057\u307e\u3059\u3002<\/p>\n<p>\u652f\u6255\u7763\u4fc3\u304c\u4e07\u80fd\u3067\u306f\u306a\u3044\u3053\u3068\u3092\u898b\u843d\u3068\u3057\u3066\u306f\u306a\u3089\u306a\u3044\u3002<b style=\"color: blue;\"> \u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3<\/b> \u89e3\u7d04\u3001\u7279\u306b\u4e0d\u672c\u610f\u306a\u89e3\u7d04\u3092\u6e1b\u3089\u3059\u4e0a\u3067\u3001\u5927\u304d\u306a\u5f79\u5272\u3092\u679c\u305f\u3059\u3053\u3068\u304c\u3067\u304d\u308b\u3002\u307e\u305f\u3001\u30b5\u30fc\u30d3\u30b9\u54c1\u8cea\u306e\u5411\u4e0a\u3084 <a href=\"https:\/\/en.wikipedia.org\/wiki\/User_experience\">\u30e6\u30fc\u30b6\u30fc\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9<\/a> \u306f\u3001\u3055\u3089\u306b\u624b\u3054\u308f\u3044\u89e3\u7d04\u524a\u6e1b\u6226\u7565\u3092\u3082\u305f\u3089\u3059\u3053\u3068\u304c\u3067\u304d\u308b\u3002<\/p>\n<h2>\u52a0\u5165\u8005\u7dad\u6301\u306e\u305f\u3081\u306e\u30b5\u30fc\u30d3\u30b9\u54c1\u8cea\u5411\u4e0a<\/h2>\n<p>\u7af6\u4e89\u306e\u6fc0\u3057\u3044\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u578b\u30d3\u30b8\u30cd\u30b9\u306b\u304a\u3044\u3066\u3001\u9ad8\u6c34\u6e96\u306e\u30b5\u30fc\u30d3\u30b9\u54c1\u8cea\u3092\u7dad\u6301\u3059\u308b\u3053\u3068\u306f\u3001\u5358\u306a\u308b\u300c\u3042\u3063\u305f\u3089\u3044\u3044\u306a\u300d\u3067\u306f\u306a\u304f\u3001\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u306e\u89e3\u7d04\u3092\u6e1b\u3089\u3059\u305f\u3081\u306e\u91cd\u8981\u306a\u67f1\u3067\u3059\u3002\u30b5\u30fc\u30d3\u30b9\u54c1\u8cea\u304c\u6975\u3081\u3066\u91cd\u8981\u3067\u3042\u308b\u7406\u7531\u3092\u63a2\u308a\u3001\u3053\u306e\u5206\u91ce\u3067\u4f01\u696d\u304c\u6539\u5584\u3067\u304d\u308b\u65b9\u6cd5\u3092\u7279\u5b9a\u3057\u3088\u3046\u3002<\/p>\n<h3>\u30b5\u30fc\u30d3\u30b9\u54c1\u8cea\u3068\u5951\u7d04\u66f4\u65b0\u306e\u95a2\u4fc2<\/h3>\n<p>\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u30fb\u30d9\u30fc\u30b9\u306e\u30b5\u30fc\u30d3\u30b9\u3067\u306f\u3001\u9867\u5ba2\u304c\u611f\u3058\u308b\u4fa1\u5024\u306b\u3088\u3063\u3066\u3001\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u3092\u7d99\u7d9a\u3059\u308b\u53ef\u80fd\u6027\u304c\u6c7a\u307e\u308b\u3002\u30b5\u30fc\u30d3\u30b9\u54c1\u8cea\u304c\u9ad8\u3051\u308c\u3070\u9ad8\u3044\u307b\u3069\u3001\u9867\u5ba2\u306f\u305d\u306e\u4fa1\u5024\u3092\u8a8d\u8b58\u3057\u3001\u30d3\u30b8\u30cd\u30b9\u3068\u9867\u5ba2\u306e\u9593\u306b\u5f37\u56fa\u306a\u95a2\u4fc2\u3092\u7bc9\u304f\u3053\u3068\u304c\u3067\u304d\u308b\u3002\u52a0\u5165\u8005\u306e\u671f\u5f85\u306b\u5fdc\u3048\u3089\u308c\u306a\u3044\u4f01\u696d\u306f\u3001\u7af6\u5408\u4ed6\u793e\u306b\u9867\u5ba2\u3092\u596a\u308f\u308c\u308b\u5371\u967a\u6027\u304c\u3042\u308b\u3002 <a href=\"https:\/\/en.wikipedia.org\/wiki\/Subscription_business_model\">\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3<\/a> \u30c1\u30e3\u30fc\u30f3\u3002<\/p>\n<h3>\u30b5\u30fc\u30d3\u30b9\u54c1\u8cea\u3092\u6e2c\u5b9a\u3057\u6539\u5584\u3059\u308b\u65b9\u6cd5<\/h3>\n<p>\u3067\u306f\u3001\u4f01\u696d\u306f\u3069\u306e\u3088\u3046\u306b\u3057\u3066\u30b5\u30fc\u30d3\u30b9\u54c1\u8cea\u3092\u6e2c\u5b9a\u3057\u3001\u305d\u306e\u7d50\u679c\u3001\u5411\u4e0a\u3055\u305b\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u306e\u3060\u308d\u3046\u304b\uff1f\u591a\u304f\u306e\u7d44\u7e54\u3067\u4f7f\u7528\u3055\u308c\u3066\u3044\u308b\u4e00\u822c\u7684\u306a\u30c4\u30fc\u30eb\u306e\u3072\u3068\u3064\u304c <a href=\"https:\/\/en.wikipedia.org\/wiki\/SERVQUAL\">SERVQUAL\u30e2\u30c7\u30eb<\/a>\u3053\u308c\u306f\u3001\u9867\u5ba2\u306e\u671f\u5f85\u3068\u5b9f\u969b\u306b\u63d0\u4f9b\u3055\u308c\u305f\u30b5\u30fc\u30d3\u30b9\u3068\u306e\u30ae\u30e3\u30c3\u30d7\u3092\u6e2c\u5b9a\u3059\u308b\u3082\u306e\u3067\u3042\u308b\u3002SERVQUAL\u30a2\u30bb\u30b9\u30e1\u30f3\u30c8\u306f\u3001\u30b5\u30fc\u30d3\u30b9\u54c1\u8cea\u306e5\u3064\u306e\u5074\u9762\u3001\u3059\u306a\u308f\u3061\u4fe1\u983c\u6027\u3001\u4fdd\u8a3c\u3001\u63a5\u9047\u3001\u5171\u611f\u3001\u5bfe\u5fdc\u306b\u7126\u70b9\u3092\u5f53\u3066\u3066\u3044\u308b\u3002\u4f01\u696d\u306f\u3053\u306e\u30e2\u30c7\u30eb\u3092\u4f7f\u7528\u3057\u3066\u3001\u81ea\u793e\u304c\u4e0d\u8db3\u3057\u3066\u3044\u308b\u5206\u91ce\u3092\u7279\u5b9a\u3057\u3001\u3053\u308c\u3089\u306e\u30ae\u30e3\u30c3\u30d7\u3092\u57cb\u3081\u308b\u305f\u3081\u306e\u6226\u7565\u7684\u30a4\u30cb\u30b7\u30a2\u30c1\u30d6\u3092\u958b\u767a\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002<\/p>\n<p>\u3055\u3089\u306b\u3001\u73fe\u5834\u306e\u30b9\u30bf\u30c3\u30d5\u306b\u5bfe\u3059\u308b\u7d99\u7d9a\u7684\u306a\u30c8\u30ec\u30fc\u30cb\u30f3\u30b0\u3001\u5f37\u56fa\u306aQA\u30d7\u30ed\u30bb\u30b9\u306e\u5c0e\u5165\u3001\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u3092\u6d3b\u7528\u3057\u3066\u30b5\u30fc\u30d3\u30b9\u63d0\u4f9b\u3092\u5408\u7406\u5316\u3059\u308b\u3053\u3068\u306a\u3069\u306f\u3001\u30b5\u30fc\u30d3\u30b9\u54c1\u8cea\u3092\u9ad8\u3081\u308b\u305f\u3081\u306e\u52b9\u679c\u7684\u306a\u30b9\u30c6\u30c3\u30d7\u3067\u3042\u308b\u3002<\/p>\n<h3>\u30b5\u30fc\u30d3\u30b9\u54c1\u8cea\u306e\u5411\u4e0a\u306b\u3088\u308a\u89e3\u7d04\u3092\u6e1b\u5c11\u3055\u305b\u305f\u4f01\u696d\u306e\u30b1\u30fc\u30b9\u30b9\u30bf\u30c7\u30a3<\/h3>\n<p>\u30b5\u30fc\u30d3\u30b9\u30fb\u30af\u30aa\u30ea\u30c6\u30a3\u306e\u6d3b\u7528 <a href=\"https:\/\/en.wikipedia.org\/wiki\/Subscription_business_model\">\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3<\/a> \u89e3\u7d04\u306f\u673a\u4e0a\u306e\u7a7a\u8ad6\u3067\u306f\u306a\u304f\u3001\u591a\u304f\u306e\u4f01\u696d\u304c\u3053\u306e\u6226\u7565\u3092\u6210\u529f\u3055\u305b\u3066\u3044\u308b\u30022\u3064\u306e\u30b1\u30fc\u30b9\u3092\u7d39\u4ecb\u3057\u3088\u3046\uff1a<\/p>\n<p>\u307e\u305a\u3001\u5b9a\u984d\u5236\u30b9\u30c8\u30ea\u30fc\u30df\u30f3\u30b0\u30b5\u30fc\u30d3\u30b9\u306e\u5927\u624b\u3067\u3042\u308b\u30cd\u30c3\u30c8\u30d5\u30ea\u30c3\u30af\u30b9\u306f\u3001\u3059\u3079\u3066\u306e\u30b5\u30fc\u30d3\u30b9\u306b\u304a\u3044\u3066\u54c1\u8cea\u3092\u91cd\u8996\u3057\u3066\u3044\u308b\u3002\u30aa\u30ea\u30b8\u30ca\u30eb\u30b3\u30f3\u30c6\u30f3\u30c4\u3084\u591a\u69d8\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u306b\u591a\u984d\u306e\u6295\u8cc7\u3092\u884c\u3044\u3001\u30b9\u30c8\u30ea\u30fc\u30df\u30f3\u30b0\u306e\u8cea\u3092\u9ad8\u3081\u308b\u3053\u3068\u3067\u3001\u30cd\u30c3\u30c8\u30d5\u30ea\u30c3\u30af\u30b9\u306f\u4f4e\u3044\u89e3\u7d04\u7387\u3092\u7dad\u6301\u3059\u308b\u3053\u3068\u306b\u6210\u529f\u3057\u3066\u3044\u308b\u3002\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u305f\u30ec\u30b3\u30e1\u30f3\u30c7\u30fc\u30b7\u30e7\u30f3\u306e\u7d99\u7d9a\u7684\u306a\u6539\u826f\u3082\u3001\u6539\u5584\u3078\u306e\u30b3\u30df\u30c3\u30c8\u30e1\u30f3\u30c8\u3092\u793a\u3057\u3066\u3044\u308b\u3002 <a href=\"https:\/\/en.wikipedia.org\/wiki\/User_experience\">\u30e6\u30fc\u30b6\u30fc\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9<\/a> \u305d\u3057\u3066\u30b5\u30fc\u30d3\u30b9\u306e\u8cea\u3002<\/p>\n<p>\u6b21\u306b\u3001\u30b0\u30ec\u30a4\u30ba\u3067\u3042\u308b\u3002 <a href=\"https:\/\/en.wikipedia.org\/wiki\/Subscription_business_model\">\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3<\/a> 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\u5ba2\u5c64\u306e\u89e3\u7d04\u7387\u304c\u9ad8\u3044\u5834\u5408\u3001\u30e6\u30fc\u30b6\u30fc\u4f53\u9a13\u3092\u5411\u4e0a\u3055\u305b\u3001\u5b9a\u671f\u8cfc\u8aad\u306e\u66f4\u65b0\u3092\u4fc3\u3059\u305f\u3081\u306b\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u3092\u7d5e\u3063\u305f\u6226\u7565\u3092\u63a1\u7528\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002<\/p>","protected":false},"excerpt":{"rendered":"<p>Introduction In the relatively recent shift toward recurring revenue models, the concept of subscriptions has gained monumental significance for businesses across a spectrum of industries. However, while the lure of a steady stream of predictable income through subscriptions is enticing, maintaining a healthy subscription rate poses a great challenge. This is due to a phenomenon known as subscription churn, a challenge that depletes recurring revenue and can potentially derail growth. But by understanding common causes of churn and employing strategies to combat them, businesses can reduce subscription churn and pave their way to sustainable growth. Understanding Subscription Churn Definition of Subscription Churn and Why It&#8217;s Challenging for Businesses Subscription churn [&hellip;]<\/p>","protected":false},"author":5,"featured_media":16203,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","footnotes":""},"categories":[22],"tags":[],"class_list":["post-16204","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-online-payments"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v20.8 (Yoast SEO v24.9) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Avoid These 4 Mistakes In Subscription Management to Reduce Churn - WooshPay<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/wooshpay.com\/ja\/resources\/\u77e5\u8b58\/online-payments\/2024\/01\/26\/avoid-these-4-mistakes-in-subscription-management-to-reduce-churn\/\" \/>\n<meta property=\"og:locale\" content=\"ja_JP\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Avoid These 4 Mistakes In Subscription Management to Reduce Churn\" \/>\n<meta property=\"og:description\" content=\"Introduction In the relatively recent shift toward recurring revenue models, the concept of subscriptions has gained monumental significance for businesses across a spectrum of industries. 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